• Experienced Product & Project Manager
    With a background in Engineering and Business Analysis
    Available Soon!
    Austin,Texas

Career & Experience


Founded on Family, Fashion and Philanthropy, we believe that our employees and customers are the heart and soul of our brand, and that giving back is the truest form of success. Fashion meets innovation in the design of our two state-of-the-art facilities based in the heart of Austin, Texas, and overflows into the design of our growing retail environment across the country.

Web Development Operations

October 2017 – Present
  • eCommerce
  • Demandware (SFCC)
  • SaaS Integrations
  • A/B Testing
  • WMS & OMS
  • Tableau & Analytics
  • B2C Technologies

  • Product owner of flagship, web-based Kendra Scott product creation and customization tool
  • Administer all eCommerce, financial, A/B conversion testing, behavioral marketing and other vendor-provided product integrations across KendraScott.com
  • Engage in cross-functional collaboration with eCommerce, Sales, Customer Service, Production, and Infrastructure to support website sales and customer lifecycle management
  • Performance management, security, availability reporting, load-balancing and working with content delivery networks to improve the reliability and reduce the latency of systems
  • Provide business intelligence through data visualizations and dashboards across multiple, relational data sources for product & eCommerce insight to drive business decisions

AlienVault develops cybersecurity software for Small and Mid-sized businesses (as well as govt and education agencies). Funded by Kliener-Perkins and Trident Capital, AlienVault is the pioneer in the Unified Security Management™ (USM) market and the Open Threat Exhange, the worlds first open threat intelligence community.

Web Product Manager

March 2014 - Present
  • Web Product Development
  • B2B Technologies
  • SaaS
  • Conversion Optimization
  • A/B Testing
  • SWOT Team
  • Analytics
  • Reporting

  • Create industry-leading innovative, transactional & commerce-related web products to continuously improve user engagement, conversion, retention and overall user experience
  • Manage the end-to-end product lifecycle: collect and analyze needs, translate into innovative requirements, establish time-tables and execute on new products and applications
  • Deep experience and knowledge across numerous technology disciplines and functions, including Information Management, Business Intelligence, Data Warehousing, Analytics, Technology Strategy, Enterprise Architecture and Program Management.
  • Create and advocate business plans/ROI analysis, direct communications, support and unanimity across business groups (Engineering, Marketing, PMM, Partner & MSSP), to drive product evolution
  • Organize the SWOT (Strengths, Weaknesses Opportunities & Testing) Team to strengthen marketplace strategy, mitigate risk and drive data-based business decisions through collective knowledge and the team's analytical framework.
  • Leverage observational & experimental learning, user behavior & task analysis and lead scoring methodologies to optimize overall positioning and business intelligence
  • Research and develop numerous split and multivariate web testing to target different segments of traffic, improve engagement & conversion and deliver personalized experiences at scale
  • Administer JIRA and Confluence projects & spaces, schemas and workflows, across the organization, for content and project management tracking, timelines and burn down.

Product Manager

April 2010 - February 2013

Business Systems Analyst

Octover 2005 – April 2011
  • Real Estate Technologies
  • Agile / Scrum
  • Product Development
  • Product Launch
  • Project Managment
  • Intranet & Websites
  • Web Analytics
  • Reporting

  • Manage, plan and execute numerous product launches for 700+ offices and 85k+ employees in North America.
  • Direct solution initiatives within multiple development teams and online products, as well as development of flagship common internal components.
  • Perform gap analysis on products to ensure potential performance compares to actual and is consistent with use of resources.
  • Delivered monthly summary of leads reporting to executive team
  • Serve as key driver for implementation of Agile with Scrum development methodology resulting in achievement of internal and external customer requirements with improved product to release cycle times.
  • Assess risks by analyzing multiple changes in product directions and working with stakeholders throughout release cycle, preventing costly missteps.
  • Improved top-down communication throughout the franchise by developing, launching and managing a collaboration, calendaring and document storage platform with direct and social media-like hierarchical messaging between the franchiser, regions, offices and associates.
  • Consistently achieve successful product releases through dedication to deadlines and by consistently meeting milestone dates.
  • Develop value proposition and content around products, then work with marketing teams to build strategy for effective communication.
  • Reduce liability exposures by reviewing or drafting legal documents, and worked with the legal team on a regular basis.
  • Hire and direct global vendors to ensure high-scale product releases outside of our standard company platform for special and compelling circumstances driving customer engagement and increasing leads and transactions while staying within budget.
  • Partner with executive and customer collaborators in creating documentation, presentations and assisting with live demos at international conventions.
  • Manage event budgets and negotiated costs, verifying that every dollar was well spent and extra costs were cut.
  • Plan and coordinate executive and regional level meetings and events - from technology booth organization to banner stand and brochure design work
  • Manage and direct executive sessions at large corporate and in-house training events.
  • Managed creation and distribution of event videos, webcasts, event recordings, analyst and customer testimonials.

Business Analyst III

April 2003 – April 2005
  • Saas Software
  • Insurance Product Engine
  • Product Development
  • Legacy Data Migration
  • Management & Messaging
  • Finance & Accounting
  • Billing & Mail Config.
  • Test Automation
  • Implemented LifePRO client-server and administrative solution for United Teachers Associates Insurance Group's life & health insurance and annuuity products.
  • Streamlined insurance policy admnistration through the flexible product engine, accounting and billing systems.
  • Maintained project schedules and implemented process changes or system modifications to accommodate new business integration throughout the organization.
  • Performed efficiency reviews of internal and external service delivery and Sarbanes-Oxley adherence.
  • Troubleshot and debugged all varieties of errors throughout LifePRO, confirmed and reported system “bugs.”
  • Built complex queries and reported from SQL relational databases.
  • Developed test plans with comprehensive scenarios.
  • Created reports and ensured proper placement of business controls.
  • Documented and trained product business groups in existing and new practice.
  • Organized and reported month-end claim balances.
  • Maintained specialized knowledge of day-to-day operations of multiple business units.
  • Identified gaps and recommend company-wide improvements.
  • Presented routine or investigative summaries to executive management.

Manufacturing Engineer

February 2000 - November 2001
  • Silicon Wafer Manufacturing
  • Oracle
  • AutoCAD
  • Final Test
  • Bill of Materials
  • Outsourcing
  • Custom Engineering
  • Configured and managed the Bills of Material (BoM) for Epitaxial (EPI), Rapid Thermal Processing (RTP) and High Temperature Film (HTF) systems on Centura platforms.
  • Developed, implemented and maintained methods for process and operation in Final Test.
  • Managed the beta SRT (Scanning, Reconciliation and Toting) software and developed a knowledge base for the BoM structures of RTP, HTF, and EPI.
  • Accountable for 100% of Transistor Capacitor Group (TCG) systems shipped in Q3, Q4, Q1 2000 and Q2 2001.
  • Composed documentation and procedure for repeatable step-by-step processes before ISO 9000 audit (i.e. facilitization, tear-down and final test of all TCG platforms).
  • Worked outsourcing recommendations and negotiations.
101255+

Satisfied Customers

11550+

Tasks Closed

1260+

Projects Accomplished

10708000+

ROI Generated

See the Wide Range of Technologies and Skills

Each Product Manager has their own "Toolkit." From wireframes to roadmaps, each of these tools plays a role in a successful, cross-functining product team.

SaaS
  • JIRA (Admin)
  • Confluence (Admin)
  • Salesforce (Admin)
  • Commerce Cloud (Admin)
  • Marketo (Admin)
  • Amazon Web Services
  • Google G-Suite (Admin)
  • Microsoft O365
  • Slack & Zendesk
  • Footprints (Admin)
A/B Testing
  • Optimizely X
  • VWO
  • Monetate
  • Google Experiments
  • CrazyEgg
  • SessionCam
Reporting
  • Google Analytics
  • HotJar & Mixpanel
  • Tableau
  • SQL & MySQL - Toad & PLSQL
  • Excel
Marketing
  • Google Doubleclick (DFP)
  • Google Adwords & Adsense
  • Demandbase & Concur
  • Demochimp & Vidyard
  • SnapEngage
  • Misc. Conversion Tools
  • Misc. ROI Tracking

See What Co-workers Have to Say

Previous comments from co-workers in various positions: Business Analysis to Product Managment

Graham Cohen

What Has This Guy Been Up To?

  • Create industry-leading innovative transactional & commerce-related web products to continuously improve user engagement, conversion, retention and overall user experience
  • Manage the end-to-end product lifecycle: collect and analyze needs, translate into innovative requirements, establish time-tables and execute on new products and applications
  • Deep experience and knowledge across numerous technology disciplines and functions, including Information Management, Business Intelligence, Data Warehousing, Analytics, Technology Strategy, Enterprise Architecture and Program Management.
  • Create and advocate business plans/ROI analysis, manage communications, development and unanimity across business groups (Engineering, Marketing, PMM, Partner & MSSP), to drive product evolution
  • Organize the SWOT (Strengths, Weaknesses Opportunities & Testing) Team to strengthen marketplace strategy, mitigate risk and drive data-based business decisions through collective knowledge and the team's analytical framework.
  • Leverage observational & experimental learning, user behavior & task analysis and lead scoring methodologies to optimize overall positioning and business intelligence
  • Research and develop numerous split and multivariate web testing to target different segments of traffic, improve engagement & conversion and deliver personalized experiences at scale
  • Administer JIRA and Confluence projects & spaces, schemas and workflows, across the organization, for content and project management tracking, timelines and burn down.
  • Certified ScrumMaster - Scrum Alliance - #000249301
  • Licensed Real Estate Professional - State of Texas: #0600150

Gallup: Strengthfinder - Ideation, Strategic, Activator, Individualization & Self-Assurance

Download 2018 Evaluation


Lumina Spark - The Underlying, Everyday and Overextended Personality Traits

Download 2016 Evaluation


Activity Vector Analysis - Measures Four Personality Vectors: Aggressiveness, Sociability, Emotional control and Social Adaptability

Download 2012 Evaluation


  • Garage Montage - Artistic Destruction, Distinguished Creation

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Contact C. Graham Cohen

Want to chat about an opportunity? Let's get in touch!

Home

- Westlake Hills -
Austin, Texas 78746 USA

Call Me

512.636.3425

Email Me

grahamcohen@utexas.edu
Contact Me Now